Manhattan Kitchens (Day1)
Sussex based kitchen manufacturer

This project began with creating a new identity to portray Manhattan's modern and contemporary whilst maintaining the more traditional values associated with the company. From the new identity a new corporate language was developed and applied to all aspects of the company's communications including stationery (external and internal), corporate and product literature, price lists, manuals, intranet, cd-roms, vehicle liveries, signage and presentations.

The project also involved working closely with the Manhattan sales team to help develop and implement various systems to ensure that the company and product was always represented in a standar fashion whilst at the same time being flexible enough to customise the material for specific customers and market sectors.

My involvement in the project was total, from initial client briefings, costings, concepts and visualisation, art direction, design and production, photo-manipulation and web-site programming to overseeing the print production.